JEEV DAYA ABHIYAN
Signature Campaign for Animal welfare
A world record to be written with footsteps of compassion
“jab tak janwar surakshit nahi , tab tak hum rukenge nahi”
Our Objectives
Why jeev daya abhiyan
Strong Laws & Strict Enforcement
Prevent animal cruelty through stringent laws, heavy fines, and jail terms. Ensure strict enforcement to stop illegal transport and slaughter of cattle, and hold violators fully accountable.
Responsible Care & Animal Welfare Systems
Promote responsible ownership of domestic animals while regulating shelters and gaushalas effectively. Improve access to veterinary care, vaccination, and sterilization to ensure humane and healthy animal populations.
Awareness, Education & Cultural Integration
Raise awareness through schools, colleges, and community programs. Integrate animal welfare values into education and cultural practices to build long-term compassion and responsibility toward animals.
Our solutions
ethical practices and community action
Drive a nationwide movement for animal welfare through India’s largest 25,000 km Signature Drive, supported by community sensitization programs that highlight the deep human–animal bond. Build and train a strong volunteer network across districts to lead rescue efforts, provide care, and advocate for animal rights. Push for critical legislative reforms to strengthen and update the Prevention of Cruelty to Animals (PCA) Act, 1960. Promote ethical and eco-friendly animal husbandry, strictly oppose cruelty in all forms—including illegal cattle transport and industrial livestock practices—and revive India’s traditional values of compassion. Empower farmers by supporting sustainable, animal-friendly livelihood opportunities that benefit both animals and communities.
Impact at a glance
KILOMETERS
25,000+
States
21
Days
300
Every Signature saves a voice
The Jeev Daya Abhiyan – Signature Campaign is a nationwide movement to awaken compassion for domestic animals—those who live among us, depend on us, and share our daily lives. From cows and buffaloes to dogs, cats, and other companions, this campaign calls upon every citizen to protect, respect, and care for the animals that give us love, nourishment, and service.
This Abhiyan is a pledge to spread kindness, raise awareness, and demand stronger laws to stop cruelty against animals. Through signatures, awareness drives, and collective action, it spreads the message that animals are not voiceless—they are part of our families and communities. Together, we can build a society where empathy drives change and every animal lives with dignity.
how we do
Action Plan & Timeline
A clear timeline of strategic actions—from preparation and mobilization to policy advocacy and post-campaign follow-up.
1
Planning & Awareness :- Conduct feasibility studies, secure permits, and plan budgets while launching awareness campaigns through posters, media outreach, and public communications.
2
Onground Mobilization:-Execute nationwide rallies, Animal Protection Chariot exhibitions, and awareness camps to take the campaign directly to cities, towns, and villages.
3
Community Engagement & Advocacy:- Engage farmers, students, NGOs, and citizens through meetings and workshops, while initiating policy dialogue and presenting a charter of demands to lawmakers.
4
Policy Action & Campaign Closure:- Submit petitions, consolidate signatures, and follow up with authorities to ensure accountability, impact assessment, and long-term action.
key challenges
Why it is required
Weak laws & lack of infrastructure
The PCA Act of 1960 imposes fines as low as ₹50, making cruelty practically “legal” . Very few government-supported shelters or gaushalas exist.
No Uniform system & poor monitoring
States and UTs differ widely in animal protection enforcement. Street animals remain untracked, unvaccinated, and unprotected.
Unregulated institutions & low awareness
Many unauthorized shelters operate without accountability, often harming animals.Citizens are often unaware of their constitutional duty toward animals.
Our campaign
SIGNATURE DRIVE & MOTOR RALLY
Cover 25,000 km in 300 days.
Conduct roadshows, plays, and interactive workshops.
Use branded vehicles and the Animal Protection Chariot.
Engage students, farmers, activists, and policymakers.
Get involved
join us a volunteer
Volunteers handle outreach, legal coordination, and operational approvals. Their responsibilities include securing permissions, liaising with government authorities, managing banners and halting points, arranging transport, and coordinating VIP invitations to ensure smooth execution.
Focused on planning and execution, coordination volunteers manage events on the ground. They organize programmes, mobilize local communities, support visiting teams, and host dignitaries to maintain seamless coordination across locations.
Ways to Help
- Become a volunteer in the campaign
- Spread awareness in society and community
- Support our campaign with donation , outsource materials like emergency supplies
Stand up for jeev daya - your voice matters
Jeev Daya Abhiyan is a nationwide movement to protect animals and promote compassion across India.
Scan the QR code, and sign the petition to support stronger animal welfare actions.
